Automated prospecting for agencies
Run Builtie on behalf of your clients: we find the builders and developers with active projects and book meetings in your client's name. Or use it to land construction clients of your own.
About 2 hours a day saved on prospecting, around 60 hours a month
Agencies we serve
- Marketing
- Web & SEO
- Lead gen
- Software & SaaS
- Recruiting
- Insurance & bonding
What is Builtie?
Builtie is an automated prospecting engine built on live construction projects. It finds the projects, names the builders and developers behind them, and runs LinkedIn and email outreach in a named sender's voice until a meeting is booked. For an agency, that sender can be you, or each of your clients.
- 01
Finds live projects
Builtie watches construction activity across North America: new builds, renovations and developments, with the stage each one is at.
- 02
Names the people behind them
The builder or developer running each project, and a decision maker there, with their LinkedIn and email.
- 03
Reaches out and books the meeting
AI writes and sends the outreach from your own LinkedIn and email, in your name, follows up, and puts the meeting on your calendar.
Who we name: in Canada, the builder and developer behind each project and a decision maker there. In some US markets, where the public record lists them, the property owner too.
- of prospecting saved a month (about 2 a day)
- ~60 hrs
- construction companies tracked
- 70,167
- deepest in the Greater Toronto Area
- US + Canada
Builtie for your clients, on behalf of your clients.
Sell booked meetings as a service. You keep the client relationship and the retainer; Builtie finds the projects, names the decision makers and runs the outreach in your client's name, from their own LinkedIn and email.
- Your agency
You sell the result.
Add outbound meetings to an existing retainer, or sell it as its own line. One dashboard across every client account.
- Your clients
They get the meetings.
Trades, suppliers and service firms, prospected in their own name, with about 2 hours a day of research and follow-up off their plate.
- Their customers
Builders and developers say yes.
The people running live projects hear from your client at the stage they are buying, not after the work is awarded.
Outreach that opens with their project, not your pitch.
LinkedIn contact
Sent from your account
Hi Mark, saw Northline just broke ground on the six townhomes on Kingsway. Builders at that stage usually need the sales site and pre-sale ads live before framing. We've launched three GTA builders this year. Worth a quick chat?
Timing's good actually. Thursday?
Builders ignore generic agency pitches. A note about the project they're running right now, from your own LinkedIn, gets a reply.
Sent from your inbox
Inbox · Primary
9:14 AMPre-sale site for the Kingsway townhomes
From: you@yourcompany.com · To: Mark @ Northline Builds
Hi Mark, congrats on getting Kingsway started. We build pre-sale sites and run launch campaigns for GTA builders. Happy to send a couple of recent launches if useful.
Sent from your own inbox, in your name, timed to when the project needs what you sell.
Busy builders. The decision maker's name. Meetings on the calendar, yours or your client's.
6 townhomes
Kingsway · Sales launch next
Builder identified
Find builders with budget.
Contractors and developers with active projects, filtered by trade, size and market.
Mark T.
Principal · Northline Builds
Reach the decision maker.
The person who signs the retainer, with LinkedIn and verified email.
Mark T. · Builder
Timing's good. Can you show me what you'd do?
Meeting booked · Thu 11:00 AM
Take the discovery call.
We run the outreach in your name or your client's. They pitch, they close, you keep the retainer.
Trusted by teams selling into construction.
"Most of our week used to go into figuring out who to call. Builtie just gave us the answer: real projects, real people, and a lot of conversations we honestly never thought we would get into. AI is taking on more, automation has made outreach almost instant, and every time I log in something is sharper than the week before. My team finally has a tool that works for them, not another database they have to clean up after."
Sales team
"Builtie automated our entire outreach operation end to end. Prospect discovery, personalized messaging, follow-ups, and the CRM stays updated without anyone touching it. Colin and Sara walk in every morning to fresh conversations with builders and designers who are already working on real projects. We went from running outreach to reviewing results, and our pipeline has never looked healthier."
Sales team
Your clients' next customers are already building.
Let's go get them.
Book a 30-minute discovery call and we'll scope it around your clients and the builders they sell to. Custom plans are typically a few hundred to a few thousand dollars a month.