
Salesforce was built for software. Builtie is a construction CRM built for trade contractors — projects, builders, decision-makers, site visits, and outreach in one place, with AI doing the data entry so reps stay in the field.
Both sides plug into the same construction CRM, configured for how they actually work.
Reps logged site visits in a shared spreadsheet — half the entries went missing. Quotes slipped through the cracks; nobody knew what was actually in pipeline.
Moved the team to Builtie. Site visits log from mobile in 30 seconds. Every quote is attached to a project, and the AI assistant nudges reps on follow-ups.
"Our reps actually open the CRM now. That's the first time I've been able to say that in 15 years."
Every record in Builtie starts as a real project — address, builder, stage, value, photos. Contacts, conversations, quotes, and site visits attach to the project, so your team always knows where a job stands.
Logged a call? Builtie summarizes it. Sent an email? It's threaded. Visited a site? Snap a photo and the notes write themselves. Your reps spend time selling instead of updating a CRM.
Most trades stitch together a spreadsheet, a CRM, and a cold-email tool. Builtie replaces all three: project intel, decision-maker enrichment, and multi-channel outreach live next to the pipeline they feed.
Builtie ships with project and builder data already loaded for ten metros across the US and Canada, a pipeline modeled on trade sales (lead → site visit → quote → contract), and AI outreach trained on construction language. Generic CRMs make you build all of that yourself.
Yes. The Visitor app is designed for mobile — log a site visit, attach photos, and update a project stage in under a minute.
Yes. Email threads sync automatically and LinkedIn outreach runs through the Autopilot tier with full conversation history attached to each contact.