Signage and Wayfinding Construction Leads by City (2026): 47,896 Projects in 25 Markets
On October 9, 2026, Builtie counted 47,896 signage projects still inside the signage award window across 25 markets in the United States and Canada. New York City leads with 22,615. The owner, developer or tenant decides signage, often through the architect or a wayfinding consultant; the general contractor coordinates the installation.
The same four steps, whether the buyer is a builder, a designer, an owner or a company you want to acquire.
Open signage projects in every market Builtie covers
| Market | State or province | Projects in the award window | Permitted in the last 90 days |
|---|---|---|---|
| New York City | New York | 22,615 | 9,836 |
| Austin | Texas | 12,324 | 5,164 |
| Miami-Dade | Florida | 3,637 | 684 |
| Los Angeles | California | 2,504 | 855 |
| Toronto | Ontario | 1,446 | 308 |
| Calgary | Alberta | 1,114 | 287 |
| Chicago | Illinois | 872 | 176 |
| San Antonio | Texas | 698 | 121 |
| Vancouver | British Columbia | 626 | 131 |
| Nashville | Tennessee | 503 | 112 |
| Fort Worth | Texas | 413 | 46 |
| Seattle | Washington | 263 | 52 |
| Tulsa | Oklahoma | 184 | 37 |
| Little Rock | Arkansas | 118 | 8 |
| Kitchener | Ontario | 94 | 30 |
| North Little Rock | Arkansas | 71 | 36 |
| Overland Park | Kansas | 69 | 9 |
| Fayetteville, Arkansas | Arkansas | 66 | 7 |
| Thunder Bay | Ontario | 60 | 15 |
| Airdrie | Alberta | 60 | 8 |
| Broken Arrow | Oklahoma | 54 | 3 |
| Windsor, Ontario | Ontario | 48 | 9 |
| Grande Prairie | Alberta | 34 | 10 |
| Red Deer | Alberta | 15 | 3 |
| St. Louis | Missouri | 8 |
Across the 25 markets, 47,896 signage projects were inside the award window on October 9, 2026: 44,399 in the United States and 3,497 in Canada, 17,955 of them permitted in the last 90 days. Each market counts its own city's permits only, so a large count says as much about how much a city publishes as about how much it builds.
The twelve largest of 25 markets, read October 9, 2026.
When signage is awarded, and who decides
Builtie times signage from about 25% of the way through the build to about 70%, with the last realistic approach at about 85%. The owner, developer or tenant decides signage, often through the architect or a wayfinding consultant; the general contractor coordinates the installation.
Tap a stage. The highlighted stage is where signage is typically awarded.
What to lead with: brand-standard compliance, the sign permit and installation timed to occupancy.
Running the pipeline
Signage and Wayfinding work comes in waves that follow the permit record, so the pipeline that wins it starts from projects, not from a contact list. Track each project's stage, call the builder when it enters the window, and keep the tenant or brand contact, the sign permit and the occupancy date in the record. CRM for sign and wayfinding companies covers what to look for in a CRM built around that.
More: construction leads for subcontractors, and every market and trade.
Plans
Builtie's Starter plan is $79 per seat per month (CAD) for 20 projects; Growth is $99 for 50 projects and adds the LinkedIn and email outreach you run yourself. Opening a project spends one credit, and the decision makers, emails, phones and AI call script inside it are included. Your monthly credits reset at each renewal, and extra credit packs are valid for 30 days. The free trial runs 7 days with 10 projects. Custom, where Builtie's team runs the outreach for you, starts from CAD $1,500 a month on top of a Growth seat.
Builtie's deepest coverage is in the Greater Toronto Area, where it started; depth in any city depends on what that municipality publishes. Ask for live sample projects in your own service area before you buy.
Frequently asked questions
Where are the most signage construction leads in North America?
Among the markets Builtie covers, on October 9, 2026: New York City, 22,615 projects; Austin, 12,324 projects; Miami-Dade, 3,637 projects; Los Angeles, 2,504 projects; Toronto, 1,446 projects.
When should sign and wayfinding companies contact builders?
Builtie times signage from about 25% of the way through the build to about 70%, with the last realistic approach at about 85%.
Who decides on signage for a new building?
The owner, developer or tenant decides signage, often through the architect or a wayfinding consultant; the general contractor coordinates the installation.
How are these signage projects counted?
A project counts when its permit was issued in the last four years, the build is still inside the signage award window and the job is at least $8k of signage work. Trade sub-permits are grouped into their parent project.
What does Builtie cost?
Starter is $79 per seat per month for 20 projects; Growth is $99 for 50 projects and adds LinkedIn and email outreach. There is a 7-day free trial with 10 projects.