Construction Sales Outreach Benchmarks 2026: Acceptance, Reply and Meeting Rates From 15,508 Invitations and 13,050 Emails
Measured across Builtie-run campaigns to construction decision makers through September 23, 2026: 15,508 LinkedIn invitations, 25% accepted, 7.8% replied, 56 meeting requests; 13,050 emails, 4.0% bounced, 0.74% replied. Acceptance ranged from 9% to 60% between lists of 200 or more, so the list decided more than the message. Only 21% of the decision makers checked had posted on LinkedIn in the last 30 days.
The same four steps, whether the buyer is a builder, a designer, an owner or a company you want to acquire.
Measured across Builtie-run campaigns to September 23, 2026. Acceptance ranged from 9% to 60% between lists.
| Metric | Value |
|---|---|
| Emails sent | 13,050 |
| Bounced | 4.0% |
| Replied | 0.74% |
| Classified replies that were out-of-office | 66 of 207 |
What moves the numbers
Campaigns with 200+ invitations each.
- The list. Same message, 9% vs 60% acceptance.
- Timing. A project inside your trade's window is a reason to answer.
- Channel. LinkedIn replies ran about ten times email replies.
- Commenting doesn't scale. 21% of decision makers posted in 30 days.
Outside check: a 2026 Belkins study of 14,077 LinkedIn outreach records found 1.3% of connected prospects booked a meeting; applied to our 3,946 accepted invitations that predicts 51, and we measured 56. Methodology: Builtie-run campaigns only, all trades, US and Canada.
Plans and coverage
Builtie's Starter plan is $79 per seat per month (CAD) for 20 projects; Growth is $99 for 50 projects and adds the LinkedIn and email outreach you run yourself. Opening a project spends one credit, and the decision makers, emails, phones and AI call script inside it are included. Your monthly credits reset at each renewal, and extra credit packs are valid for 30 days. The free trial runs 7 days with 10 projects. Custom, where Builtie's team runs the outreach for you, starts from CAD $1,500 a month on top of a Growth seat.
Builtie covers North America, with its deepest permit and contact data in the Greater Toronto Area, where it started. How much a city yields depends on what that municipality publishes, so ask for live sample projects in your own city before you buy.
Frequently asked questions
What is a good LinkedIn acceptance rate for construction sales?
Across 15,508 invitations to construction decision makers, 25% were accepted, ranging from 9% to 60% by list.
What reply rate do construction sales emails get?
0.74% on 13,050 emails in Builtie-run campaigns, with 4.0% bouncing.
How much does Builtie cost?
Starter is $79 per seat per month (CAD) for 20 projects; Growth is $99 for 50 projects plus LinkedIn and email outreach; 7-day free trial with 10 projects. Billed monthly.