Automated Construction Lead Emails: Getting New Projects by Email, and Emailing the Builders Behind Them

"Automated construction lead emails" means one of two things, and most services do only one. Lead alerts email you new projects that match your trade and area, so you hear about work without searching. Outreach sequences email the builders and general contractors behind those projects for you, on a schedule, with follow-ups. Builtie does both: a free daily Market Recap email for New York, Miami-Dade, Nashville and Toronto, new matching projects in your feed every day on any plan, and automated email and LinkedIn outreach to the decision maker on the Growth plan at $99 per seat per month (CAD). Across Builtie-run email campaigns, 4.0% of messages bounced and 0.74% got a reply, which is why the list matters more than the send button.

The two kinds, side by side

Lead alerts: what to expect

A useful alert carries the project, its stage, the builder and a way to reach them. An alert that only says a permit was filed leaves the research to you. Builtie's free Market Recap is the market view: notable permits and local headlines each morning at 06:00 in your own city, for New York, Miami-Dade, Nashville (and Toronto). Inside the product, the feed adds new projects in your trade's award window every day, and your Action Plan lists who to contact next.

Subscribe to the recap at builtie.com/news. It uses double opt-in and every email carries a one-click unsubscribe.

Outreach emails: what the numbers look like

Email reply rates to builders are low on any tool; the list and the timing decide the rest. That is why Builtie runs email beside LinkedIn rather than instead of it, and only to decision makers matched on their declared employer. For the setup that keeps these emails out of spam (SPF, DKIM, DMARC, sending limits, one-click unsubscribe) see Keeping sales emails out of spam, and for the sequence itself see A proactive outreach sequence for trade contractors.

What a paid subscription should include

• Projects filtered to your trade's award window, not every permit in the county.
• The builder and a named decision maker, with the employer checked.
• Outreach from your own mailbox and LinkedIn account, paced within daily limits.
• Replies logged against the project, so a follow-up never depends on memory.
• Monthly billing you can cancel, and a trial on your own city first.

Plans and coverage

Builtie's Starter plan is $79 per seat per month (CAD) for 20 projects; Growth is $99 for 50 projects and adds the LinkedIn and email outreach you run yourself. Opening a project spends one credit, and the decision makers, emails, phones and AI call script inside it are included. Your monthly credits reset at each renewal, and extra credit packs are valid for 30 days. The free trial runs 7 days with 10 projects. Custom, where Builtie's team runs the outreach for you, starts from CAD $1,500 a month on top of a Growth seat.

Builtie covers North America, with its deepest permit and contact data in the Greater Toronto Area, where it started. How much a city yields depends on what that municipality publishes, so ask for live sample projects in your own city before you buy.

Frequently asked questions