Automated Prospecting for Realtors, Brokerages and Mortgage Brokers: See Your Future Listings Early

Walk any street you farm and next year's listings are already standing there: the shoring rig on the corner lot, the gutted semi down the block, the tower with hoarding up and no sales centre yet. None of them has an agent. Builtie watches those projects through public permits and the builders' own posts, tells you what stage each one is at and who is building it, and gives you a direct line to that person, months before a sign goes up.

Who this is for

• Listing agents and teams who farm specific neighborhoods and want to hear about a build or major renovation there before the neighbors do, let alone the market.
• Brokerages that already buy buyer-side leads and want the side nobody sells: staged projects mapped to the areas their agents work.
• Pre-construction and new-development sales teams who win mandates and platinum access by knowing a developer's next site is moving before the launch party.
• Agents who work with builders and want a steady list of the spec builders, custom home builders and small developers active in their area, with a direct line to each.

What you get

The same engine that finds construction projects for trade contractors, pointed at a different question: which projects in my market will become listings, and who controls them?

• A live feed of builds and renovations in your areas. Custom homes, additions, laneway and garden suites, multiplex conversions, infill and towers, pulled from building permits and, on Growth and Custom, from what builders and developers post publicly, filtered to the neighborhoods you choose.
• A stage on every project. Excavation, foundation, framing, finishing, complete. The stage tells you when a build turns into a listing conversation, so you call at framing instead of showing up at the open house with a business card.
• The builder identified, with contact details. Permits name expediters and numbered companies. Builtie traces past them to the builder or developer and attaches the person in charge, with email, phone and LinkedIn where they can be verified.
• Tower and development signals. When shoring starts on a future high-rise you see the permit. On Growth and Custom, a developer announcing a site on social media reaches you as an early signal too.
• Outreach done for you. Personalized LinkedIn and email outreach to the builders and developers behind matching projects, sent under your name, with replies landing in your inbox and on your daily Action Plan. The automation stops the moment a person replies; the conversation is yours from there.

How real estate teams use it

1. Farm-area future listings

Set your neighborhoods. New permits and builder posts inside them become staged projects on your feed, up to your plan's monthly project count. A gut renovation at framing on a street you farm is either a homeowner who will list once the dust settles or a builder who will list a finished spec home. Either way, you are the agent who already knows the address.

2. Builder relationships, the listing source that repeats

A spec builder finishing six homes a year lists six homes a year. Builtie shows you which builders are consistently active in your territory and puts you in touch with the principal. A referral is one listing. A builder is a pipeline.

3. Pre-construction mandates

Developers assemble land, file applications and start shoring long before a sales center opens. Seeing that activity early, with the developer's contact attached, is how sales mandates and platinum allocations are won. The launch party is where the deal gets celebrated, not where it gets done.

4. Buyer-side intelligence

A buyer who wants new construction in a specific area can be shown which builders have projects at which stage there, and which of those builders you already know. It turns "let me look into it" into an answer on the first call.

Where the data comes from

Public building permits and planning records published by municipalities, plus, on Growth and Custom, what builders and developers post publicly on their own channels. No private data, no scraping of homeowners, no MLS feeds. These are projects before they become listings; by the time something is on the MLS, somebody else already won it.

Coverage is North America wide. Toronto and the Greater Toronto Area (GTA) is the founding market and carries the deepest permit, project and builder data. Depth elsewhere depends on what each municipality publishes, so ask for live sample projects in your own farm area before you decide.

Plans

Starter is $79 per month per seat for up to 20 projects a month, with the builder contact, and outreach you run on Growth. Growth is $99 per month per seat for up to 50 projects a month, plus the events and exhibitions dashboard and social media signals. Both start with a 7-day free trial, cancel any time before it ends. Brokerages and teams that want shared territories and a custom project volume are set up on a Custom plan; see the plans or book a call.

Which plan fits you?

Starter, $79 per seat per month (CAD). 20 matched projects a month, which is $3.95 for a fully worked project — the decision maker, their verified email, phone and LinkedIn, the site context and the opening script all included in the one credit. Credits reset each month, and you can top up with a credit pack any time. Sourcing that by hand runs about twenty minutes a project, so the plan buys back roughly seven hours a month. Pick it if you already have someone sending the messages and what you are short of is a qualified list. It does not include Outreach.

Growth, $99 per seat per month (CAD). Twenty dollars more buys two and a half times the projects — 50 a month, $1.98 each — plus the entire outreach layer: LinkedIn and email sequences, campaigns, the unified inbox, events and social signals. Anyone opening more than 20 projects a month is better off here on volume alone, before counting the ten to fifteen hours a week that automated follow-up gives back. Pick it if someone on your team will log in and run it.

Done-For-You, the Custom plan, from CAD $1,500 a month. Pick it when the honest answer to “who is going to run this?” is nobody. Builtie's team writes the content, runs your LinkedIn, Instagram and email, answers the comments and DMs, builds and manages the campaigns, A/B tests the messaging, analyzes your followers and your competitors, and hands you the conversations. It sits on top of a Growth seat and is quoted against your trade, territory and channels. See everything Done-For-You covers, or compare all three on the pricing page.

Frequently asked questions