Construction Leads for Window and Door Suppliers and Installers
Windows and doors get ordered earlier than almost anyone outside the trade expects, because the rough openings have to be framed to the units. The order goes in around foundation and early framing, weeks before the first unit arrives on site. Builtie tracks permitted projects by build stage and names who buys the window package, so a supplier or installer can reach the builder around foundation, before the order has been placed with someone else.
The same four steps, whether the buyer is a builder, a designer, an owner or a company you want to acquire.
Why the order is placed so early
A window is not a finish item, it is a dimension. The framer needs the sizes, the engineer needs the openings, and manufacturing on anything custom runs weeks. So the builder places the order while the foundation is going in or the frame is starting, and by the time a house looks like it needs windows the units are already built and sitting on a truck somewhere.
Suppliers who prospect on visible openings are prospecting on orders that shipped. The list that matters is projects at foundation, plus the builders who have several of them.
When the window package is bought
Windows and doors on a residential build. Click a stage to see the state of the order.
Who buys the window package
- Custom home builders. They buy on lead time and on somebody being accountable when a unit arrives wrong, because a wrong window stops the envelope.
- Renovation general contractors. Replacement packages on additions and whole-house renovations, where retrofit sizing and existing openings make the work more technical.
- Developers on multi-unit projects. One order covering hundreds of identical units, priced hard and won on delivery scheduling rather than product.
- Homeowners on retrofit work. A direct sale, and one the permit record often makes visible because window and door replacement on many properties needs a permit.
What separates a real lead from an address
- Unit count and type. How many openings, whether the job is new construction or retrofit, and whether the product is standard or custom sized.
- The stage, dated. Foundation is the window. Mid-framing is usually too late for anything but a change.
- The buyer, not the applicant. On new construction that is the builder or their purchaser; on retrofit it is often the homeowner, named in the permit record.
- The builder's other work. Suppliers live on repeat orders, so the builders with several active permits are the accounts worth pricing for.
A first message that respects the lead time
Hi Chris, saw the foundation is in on the Trafalgar build. If the window package is not placed, our current lead time is six weeks on the custom sizes, which would line up with your framing. Happy to quote off the elevations this week.— Illustrative sample outreach message, Builtie
Lead time is the thing the builder is actually managing. Naming it in the first line proves the sender understands how the job is sequenced.
How Builtie works for window and door suppliers
Builtie tracks construction projects across North America and classifies each by type, value and build stage, so a supplier can watch for projects reaching foundation in its delivery area. Each project names the company behind it and the person who buys, with contact details verified where they can be, and the outreach goes out from your own accounts naming the project and the stage.
Builtie plans start at $79 per month per seat for 20 projects a month, and $99 for 50. Growth adds LinkedIn and email outreach you run from the platform; Starter does not include Outreach. Done-for-you — where Builtie's team runs the content, campaigns and replies for you — is the Custom plan. There is a 7-day free trial with 10 projects so you can see your own territory before paying.
Which plan fits you?
Starter, $79 per seat per month (CAD). 20 matched projects a month, which is $3.95 for a fully worked project — the decision maker, their verified email, phone and LinkedIn, the site context and the opening script all included in the one credit. Credits reset each month, and you can top up with a credit pack any time. Sourcing that by hand runs about twenty minutes a project, so the plan buys back roughly seven hours a month. Pick it if you already have someone sending the messages and what you are short of is a qualified list. It does not include Outreach.
Growth, $99 per seat per month (CAD). Twenty dollars more buys two and a half times the projects — 50 a month, $1.98 each — plus the entire outreach layer: LinkedIn and email sequences, campaigns, the unified inbox, events and social signals. Anyone opening more than 20 projects a month is better off here on volume alone, before counting the ten to fifteen hours a week that automated follow-up gives back. Pick it if someone on your team will log in and run it.
Done-For-You, the Custom plan, from CAD $1,500 a month. Pick it when the honest answer to “who is going to run this?” is nobody. Builtie's team writes the content, runs your LinkedIn, Instagram and email, answers the comments and DMs, builds and manages the campaigns, A/B tests the messaging, analyzes your followers and your competitors, and hands you the conversations. It sits on top of a Growth seat and is quoted against your trade, territory and channels. See everything Done-For-You covers, or compare all three on the pricing page.
Frequently asked questions
When are windows ordered on a new build?
Around foundation and early framing. Rough openings have to be framed to the units and custom sizes carry manufacturing lead time, so the order is placed weeks before anything is installed.
Do these leads include retrofit and replacement work?
Yes, where the work reaches the permit record, which it does on many properties. On retrofit the buyer is frequently the homeowner rather than a builder, and the record names them where it can.
Can I filter by project size?
Yes. You can scope the feed by project type, value and territory, so a supplier chasing multi-unit orders is not reading single-window replacement permits.
How is this different from buying a lead list?
A list is a set of addresses sold to whoever pays, often several suppliers at once. This is a feed of active projects at a known stage with the buyer identified, scored against your own profile, and it is not resold as a race.
What do the plans cost?
Starter is $79 per month per seat for 20 projects a month and Growth is $99 for 50, with outreach on Growth and done-for-you on the Custom plan and a 7-day free trial with 10 projects.